Burt’s Bees Baby & Kids Brand Launch

OLV / Print / Digital

Parenting will always have more questions than answers - and sometimes, you have to do what feels natural to you. With the natural solution you want and the effectiveness you need, we give you the confidence to Trust Your natural Instincts.

Brand launch campaign for Burt’s Bees Baby & Kids products. Our first fully remote shoot during Covid, we produced 3 OLV spots and over 25 photography selects over a 3-day shoot, delivering over 50 video deliverables and a series of print and social assets.

 
 
 
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TEAM

Chief Creative Officer: Kurt Fries

Creative Director (Art): Allison Miller

Creative Director (Copy): Kelly Jenkins

Sr. Copywriter: Sara Falardeau

Sr. Art Director: Devin Hilgenkamp

Executive Producer: Damien Peraino

Music Producer: Libby Morris

Print Producer: Gina Muffoletto

Account Leads: Kristen Eglitis / Colleen Ferguson

Director: Melanie Chung (Superlative)

Line Producer: Kyle Welton

Live-Action EP: Pia Clemente

Photographer: Jesse Senko

Editor: Tim Cahill (Optimus)

Color Grade: Ron Sudul (Nice Shoes)